Project: CAL Universitat Rebrand
Role: Digital Marketing Intern
Year: 2024CAL Universitat is University of Barcelona’s language learning center, offering classes for languages like English, Polish, Chinese, and Korean.

During my time as an intern, I was tasked with rebranding the organizations socials, making it more approachable for students, appealing to both beginners and advanced language learners.

I incorporated more short-form video content into the feed, highlighting the events and services CAL Universitat offers, and translating from Spanish to Catalan to further reach. 

Michelle KimAboutProjects